Category Archives: Uncategorized

Dr. Granville M. Sawyer, Jr. Appears on The Thornton Business Hour Wednesday, January 20, 11:00 AM, WOL 1450 AM

Pat Thornton
I’ll be the guest of Pat Thornton, on her radio show, The Thornton Business Hour on WOL 1450 AM tomorrow January 20th at 11:00. You can also listen to the live stream at  http://woldcnews.newsone.com/ if you are outside of the listening area.

Pat and I will be talking about how to earn a college degree in less time with less stress for less money.  If you would like to leave a comment or a question that you would like for me to answer during the show please do so in the comments section below and tag it #ThorntonBusinessHour.

African America Part II: Changing Demographics

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By Fonna Seldu on Flikr

In African America: What The Media Won’t Tell You, I wrote about growth in the African American population from “The Untold Story”  – a Nielsen Corporation report.  There are other important facts about us in this report I want to share with you.  First, African Americans are, on average, younger than the non-hispanic white population – 31.4 years for African Americans versus 39 years for non-hispanic whites in America.  This means that advertisers have a longer period to build brand loyalty with African Americans and that we should  be careful about what companies we have long term relations with.  Our dollars will be even more important to them in the future so we should spend them carefully.

This will be even more important in the future because Blacks in America are going to college in greater numbers than Whites in America –  70.9% of black high school graduates versus 67.3% for non-hispanic whites.  This means we will consume longer with more money to spend because we are better educated.  The impact of more Blacks going to college is also reflected in the increased African American presence in the STEM disciplines. In 2011,  6% of STEM professionals were Black up from only 2% in 1970.

Finally, Blacks in America are not just focused on making and spending more money.  As our incomes rise at faster rates than non-hispanic whites, so does money allocated for the future in categories such as insurance policies, pensions and retirement savings.  This is important because too much black wealth has been in real estate instead of financial assets.  That’s why the real estate bubble that started the recession we’re recovering from now greatly reduced Black wealth in America.

This is just some of the information that shows  African Americans will continue to play a more important economic and demographic role in American than what is shown in the media.   Let me know what you think about this data.  Next time I’ll share more information with you about how diverse the black population in America is.  We’re not just one group of people.

A Review of ‘Where Everybody Looks Like Me’

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I just published a review of “Where Everybody Looks Like Me”  By Ron Stodghill on Afro.com.  You can read it at:

http://www.afro.com/where-everybody-looks-like-me-and-the-challenges-facing-hbcus/

Let me know what you think.

African America: What The Media Don’t Tell You

John BullockI recently read a report done by the Neilsen Corporation on African American consumers in America which they titled “The Untold Story” There is so much important information in this report that I am going to do a series of four posts on it.  This post is an overview of the report and includes some very interesting statistics.

First of all, our numbers in America are increasing.  From 2000 to 2014 the African American population in American grew 35% faster than the overall population of the country and more than twice as fast as the white population in America.  You need look no further to better understand  the anger and fear some white people are feeling as shown in the news media on a regular basis. By 2060, Nielsen estimates that the Black population in America will be 74.5 million comprising 17.9% of the total U.S. population.

We are also becoming more educated.  The percentage of Black high school graduates enrolled in college was 70.9% exceeding that of both Whites and Hispanics.  Also, the high school graduation rate rose to over 70% outpacing all other groups in America.

We are also making and spending more money.  The percentage of black households making over $200,000 a year increased by 138% and African American income growth rates outpaced that of non-Hispanic Whites at every annual household income level above $60,000.  The result is that African American consumers spend 1 trillion 100 billion dollars annually!

This is not the picture of African America you will see in the media but it is the truth – it is who we really are in America today.  I’ll share more information with you in the next post.  In the meantime, let me know what you think about these surprising facts.  I’d like to hear from you.

In addition to the blog posts, I am going to begin podcasting my content in an effort to share information with more people.  If you are interested in subscribing, please let me know in your comments about this post below.

How Good Is That High School Diploma?

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Copyright State Farm

I’ve been reading with some concern about accountability for k-12 education going back to the individual states as a result of No Child Left Behind being discontinued.  This will make national evaluations of high school students’ abilities harder.  Every high school graduate should have some idea of how he/she compares with graduates from other high schools across the nation because the market for jobs is national and becoming more international every day.  Allowing states to be individually responsible for assessing what their students know and can do will make this more difficult.  An article from the New York Times shows why this is so important.

How can we ensure that all students get the quality public school education they deserve?  Let me know what you think.

Is That Ivy League Education Really Worth It?

Take a look at this article.  It has some eye opening numbers in it concerning earnings ten years after graduating from some of the most expensive colleges and universities in the nation.